The video is about how to increase profitability through FBA auditing and reimbursements. and features Lisa Kinskey, the marketing and partnership manager for Getida.

In the video, Lisa explains what FBA auditing and reimbursements are and how they can help sellers increase their profitability. She also discusses how often sellers should conduct an FBA audit and the different types of discrepancies that can be uncovered.

FBA auditing is a comprehensive review of a seller’s FBA inventory and shipments to identify any discrepancies. FBA reimbursements are payments that Amazon gives to sellers for any discrepancies that are found in their FBA account. Sellers should conduct an FBA audit at least once a month to once every two weeks. Some of the most common discrepancies that can be uncovered during an FBA audit include lost or damaged inventory, incorrect weights and dimensions, and incorrect fees. Sellers can improve their profitability by filing for reimbursements for any discrepancies that are found in their FBA account.

Lisa also recommends that sellers be strategic with their packaging in order to minimize their FBA fees. She says that sellers should use packaging that is close to the true dimensions of their product without compromising the safety and durability of the item.