- Case Study
5-Month Social Media Success Story: 11X Growth in Organic Reach
The Problem
The client was in a difficult position due to a lack of strategy, direction, subpar content creation, and an absence of an overall strategy. There was no clear roadmap or direction for the brand’s social media presence. Additionally, content creation was a significant issue, as the brand was unable to consistently produce high-quality and engaging content.
Our Solution
We designed a platform-specific content strategy to maximize reach, engagement, and brand loyalty.
- Consistent posting (3–4x per week) across Instagram, Facebook, TikTok & YouTube
- UGC and trend-driven content to boost visibility
- In-store visuals to showcase brand experience
- Celebrity collaborations for wider reach
- Clear brand voice to strengthen identity and loyalty
Result
- Optimized all platforms (Instagram, Facebook, TikTok, YouTube) for organic growth and engagement
- Instagram: 28,800 users reached – 11.5X increase; 60,101 total views – 8.9X increase
- TikTok:Â From 0 views at launch to 13,000 video views, 1,108 new followers, 4,753 likes
- YouTube:Â 13,363 views and 22.9 hours watch time within 3 months
- Facebook: 6.7K views – 55.4% increase; 30,163 accounts reached – 11X growth
- All growth achieved 100% organically, no paid promotion