Are Your Images Rufus-Ready?
Amazon’s AI (Rufus) is now scanning your product images to answer customer questions and generate content. If your visuals aren’t optimized, you’re missing visibility, clicks, and revenue. We fix that with:
- AI-Optimized Product Images
- Detailed Audit & Strategic Redesign
- Upload-Ready, Amazon-Compliant Files

Hear From Customers Like You
“SPCTEK has been an amazing resource for our business. Their team goes above and beyond with their marketing services—especially in social media and email marketing.”
Manish Golcha
“SPCTEK has done incredible work with our marketing. They consistently bring fresh ideas to the table and help us attract the right kind of attention through social media, Google Ads, and email marketing.”
Jess Clark
“Selling on Amazon was a problem, but then a superhero came along, that is SPCTEK. They changed things around and have made a huge, significant change in our sales. ”
Carlos Roldan
“I’ve really enjoyed working with them they have just been fantastic. Since we started working with them, our orders have increased.”
Kris
“They recovered our most popular ASINs. The recovery only took a few days, saving us millions of dollars. SPCTEK is hands down the best agency I’ve worked with.”
Kathryn Hitt
AI Optimization Isn’t Optional Anymore — Here’s Why
Amazon’s Rufus Is Now Reading Your Images
Rufus scans your images to match your product with customer searches and questions. If your visuals aren’t clear or complete, your product may be overlooked.
1. Show Up in More Searches
Well-optimized images help Rufus understand your product, improving your chances of appearing in relevant results.
2. Answer Buyer Questions Instantly
Clear visuals that highlight features and benefits help Rufus answer shopper queries with your product, not your competitor’s.
3. Boost Clicks and Conversions
When your images speak directly to buyer intent, more people click, and more of them buy.
4. Stay Fully Compliant and AI-Friendly
Every image is designed to meet Amazon’s rules while maximizing clarity for AI, with no risk of suppression.
5. Stay Ahead in an AI-Driven Marketplace
Amazon is moving fast toward AI-first shopping. Optimizing now gives you an edge that most sellers are still missing.

How We Make Your Amazon Images Work With Rufus
Your product images are no longer just for human eyes; Amazon’s Rufus AI is analyzing them to help shoppers find and choose products. We make sure your images speak Rufus’s language clearly, accurately, and strategically.
1. AI Image Audit with Amazon’s “Generate Content” Tool
We start by running your current images through Amazon’s own AI system to see how Rufus interprets your visuals and where it gets confused or misses key details.
2. Gap & Clarity Analysis
We pinpoint what’s missing: overlooked features, unclear benefits, or visual gaps that may cause your product to be ignored in search results or misrepresented in AI-driven answers.
3. Strategic Redesign for AI Understanding
We enhance or rebuild your visuals to clearly communicate your product’s top features, benefits, and use cases, so Rufus can surface your listing more often and more accurately.
4. Visual SEO Integration
We add subtle, keyword-relevant cues to your image design, helping reinforce your most valuable search terms and boost your discoverability.
5. Compliance-Checked, Upload-Ready Files
You get high-resolution images that are not just AI-optimized but fully compliant with Amazon’s visual content policies, ready to upload instantly.

What’s Included in Your Rufus Image Optimization
Every package includes a complete, conversion-focused service:
AI Image Audit Report
We analyze how Rufus interprets your images and create a detailed report identifying missing features, weak spots, and misread elements.
Up to [3/5/7] Fully Optimized Images
We upgrade your product visuals with strategic design that clearly communicates features, benefits, and use cases, tuned specifically for how AI reads content.
SEO-Enhanced Visual Elements
We embed keyword-aligned visual cues (text, icons, backgrounds) that help Amazon associate your product with relevant search terms, increasing discoverability.
Infographic & Lifestyle Image Enhancements (if needed)
We add or refine infographic-style visuals or lifestyle context to better showcase real-world usage, compatibility, scale, and key differentiators.
Upload-Ready, High-Resolution Files
You’ll receive final images in Amazon-approved formats (JPEG & PNG), ready to upload immediately with zero rework needed.
One Round of Revisions — Free
Need a small tweak? You get one revision round at no extra cost to fine-tune the final output based on your feedback.

Your Product, Reimagined for AI Ranking

Flexible Pricing Plans
Choose the package that fits your product and goals.
Starter Package
$50
Perfect for testing the waters or updating a small listing.
- 3 Optimized Images
- Full Image Audit
- Visual SEO Enhancements
- Upload-Ready Files
- Amazon Compliance
- 1 Free Revision
Standard Package
$80
Ideal for active sellers aiming to boost CTR and visibility.
- 5 Optimized Images
- AI Audit & Insight Report
- SEO Enhancements
- Optional Infographic or Lifestyle Element
- Upload-Ready Files
- 1 Free Revision
Pro Package
$99
Best for competitive niches and brand-level optimization.
- 7 Optimized Images
- Custom Infographic
- Full AI Audit Report
- Lifestyle & Feature Highlights
- SEO-Enhanced Design
- Upload-Ready Files
- 1 Free Revision
Starter Package
$50
Perfect for testing the waters or updating a small listing.
- 3 Optimized Images
- Full Image Audit
- Visual SEO Enhancements
- Upload-Ready Files
- Amazon Compliance
- 1 Free Revision
Standard Package
$80
Ideal for active sellers aiming to boost CTR and visibility.
- 5 Optimized Images
- AI Audit & Insight Report
- SEO Enhancements
- Optional Infographic or Lifestyle Element
- Upload-Ready Files
- 1 Free Revision
Pro Package
$99
Best for competitive niches and brand-level optimization.
- 7 Optimized Images
- Custom Infographic
- Full AI Audit Report
- Lifestyle & Feature Highlights
- SEO-Enhanced Design
- Upload-Ready Files
- 1 Free Revision
Trusted by the Top Marketplace Brands

We have worked with two account management groups, and SPCTEK, by far, is the best. They do what they say they will do, and they keep us informed on our accounts.
Ian Brown
Owner, Surface Igniter

Their support is responsive and highly knowledgeable, always ready to assist with any questions or concerns.
Fifi Surya,
Owner & Founder, UNclog

Their communication process is efficient, and they have been a good choice to get our account reinstated.
Aditya Reddy
Owner, Akron Pharma

This is the most professional company I have ever had the pleasure to do business with. Our company has been in business for over 18 years, and SPCTEK is absolutely amazing.
Jules Shecter
Owner & Founder, Hello Naturals

I’ve been working with SPCTEK for a year now, and I can honestly say they provide the best service. The team is professional, reliable, and always quick to respond.
Moussa
Owner & Founder, Daily Picks

I have been with SPCTEK for four years now, and I must say they have done an exceptional job managing my Amazon account. I can confidently say that SPCTEK is the perfect fit for me.
Carlos Roldan
Co-Founder, 24/7 Labs

We can't say enough great things about this company! They are A+++++! SPCTEK has helped our brand grow to the next level. I highly recommend SPCTEK!
Kathryn Hitt
Marketing Director, Miracle of Aloe
Frequently Asked Questions (FAQs)
We integrate visual SEO keywords, meaning we subtly embed high-relevance terms, feature highlights, and buyer-focused phrases into your image designs. These help Amazon associate your product with the right search queries. They’re strategically added through text overlays, icons, or visual cues that match your target keywords.
No problem. If your current images are low-resolution or poorly lit, we’ll advise on retakes or enhancements, and if needed, we can work with stock images, renderings, or mockups to create polished, optimized visuals. We’ll guide you on the best path based on what you provide.
For a single product (3–7 images), we typically deliver within 3–5 business days. For multiple products or custom packages, the timeline may vary based on scope, but we’ll provide an exact estimate upfront and keep communication clear throughout.
- Starter Package – Ideal for small listings, new launches, or A/B testing. Great if you just want to improve a few key images.
- Standard Package – Best for active listings needing a visibility and conversion boost. Includes more visuals and optional lifestyle or infographic enhancements.
- Pro Package – Built for competitive categories or brand-level upgrades. Includes full visual strategy, custom infographic, lifestyle elements, and more advanced SEO embedding.
It’s an AI feature Amazon uses to auto-generate product listings based on your content, including your images. We use it to see how Rufus interprets your product.
Ideally, yes. If you don’t have them, we can advise you on how to capture effective visuals or work with your current assets.