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Abdullah Zafar

SPCTEK
Senior Content Writer
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About

Abdullah Zafar is a Senior Content Writer at SPCTEK, where he specializes in e-commerce and marketplace strategies, policies, and research. With over five years of experience in digital marketing, he has a proven track record of crafting high-performing content that informs, engages, and drives results. Passionate about simplifying complex ideas, Abdullah creates content that helps businesses navigate the fast-changing digital landscape with confidence. Beyond his professional work, he enjoys reading, exploring new ideas, and discovering different perspectives that inspire his writing and personal growth.

Articles

Amazon PPC campaign
Abdullah Zafar January 22, 2026

Struggling With Amazon Ads? Hire a PPC Specialist

An Amazon PPC Specialist runs and improves paid ads on Amazon to help products get more views, clicks, and sales. They choose the right keywords, manage ad budgets and bids, control ad costs (ACoS), and make sure ads perform well across Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.

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OpenAI is testing ads in ChatGPT
Abdullah Zafar January 19, 2026

How ChatGPT Ads Will Work and What to Expect?

OpenAI is introducing ads for Free and Go plan users, placing them below AI-generated responses. These ads are clearly marked, do not influence the answers, and are not shown on paid plans such as ChatGPT Plus or Enterprise.

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Amazon Listing Hijacking
Abdullah Zafar January 19, 2026

How to Fight Back Against Amazon Listing Hijacking?

To fight Amazon listing hijacking, first confirm the hijacker by checking the “Other Sellers” box and documenting evidence with screenshots. Immediately report the seller through Seller Central, file a trademark complaint (if enrolled in Brand Registry), and contact the seller with a cease-and-desist message. Strengthen protection long term by enrolling in Amazon Brand Registry and Amazon’s anti-counterfeit programs, monitoring listings regularly, and maintaining strong inventory control and brand documentation.

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how to win amazon buy box
Abdullah Zafar January 16, 2026

What is Amazon Buy Box, and How to Win It?

The Amazon Buy Box is the featured section on a product page where customers can quickly add an item to their cart or buy it instantly. To win the Buy Box, sellers need competitive pricing, reliable and fast shipping, strong seller performance metrics, and consistent inventory availability.

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Amazon dropshipping Business
Abdullah Zafar January 13, 2026

How to Dropship on Amazon for Beginners (2026 Guide)

To dropship on Amazon as a beginner, first create a compliant Amazon Seller account and choose a profitable niche with reliable wholesale suppliers who allow blind shipping. List optimized products, follow Amazon’s dropshipping policies strictly, and use automation tools to manage inventory, pricing, and orders efficiently. Focus on strong supplier relationships, account health metrics, and customer satisfaction to build a sustainable business.

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